Experience
Social Media Manager, The Loft Adult Dance
August 2026 - Present
I lead through strategic social media management, trend-driven video production, and creative graphic design. Creating engaging content across TikTok, Instagram, and Facebook to strengthen the studio's brand, grow its online presence, and encourage new students to become part of the community.
Marketing Manager, West Ashley Gymnastics
Sept 2025-Present
Lead the charge in modernizing the brand’s digital footprint. I specialize in creating integrated marketing strategies that combine high-impact visual content with community-focused storytelling. From managing large-scale event promotions to overseeing a complete digital transformation, my goal is to strengthen our brand authority and foster deeper connections with our athletes and families.
Web Designer, Freelance
Sept 2025-Present
Develop high-performance, responsive websites designed to scale. By integrating technical SEO best practices with modern web design, I ensure every platform I build is discoverable, authoritative, and user-centric. My process combines strategic wireframing with on-page optimization to deliver seamless functionality and high-impact visual design that drives organic growth.
Social Media Specialist, Charleston Power Yoga
June 2025-Present
I lead the digital narrative by blending trend-driven video production with strategic graphic design. My focus is on building a cohesive brand across TikTok, Instagram, and Facebook that transforms digital followers into a thriving in-studio community. I drive community growth not just through screens, but by managing the daily studio operations that turn first-time visitors into long-term brand advocates
Media Director, Cougar Excursion, College of Charelston
Aug 2022 – May 2024
Led the digital storytelling strategy, producing high-engagement video and photo content using Adobe Creative Cloud. My role balanced technical production with human-centric leadership, as I facilitated critical conversations on diversity and inclusion to foster a supportive environment for incoming freshmen during an intensive three-day retreat.
Photographer, Freelance
May 2024 – Present
Specialize in creating high-impact visual content that captures the essence of a brand or milestone. By leveraging Adobe Creative Cloud, I transform raw footage into high-quality digital assets for weddings, graduations, and portraits, focusing on aesthetic consistency and professional-grade post-production.
Resident Assistant, College of Charleston
August 2021 - May 2024
Leveraged Adobe Creative Suite and Canva to design high-impact digital marketing materials that boosted community engagement. Beyond content creation, I managed crisis communications and served in an executive leadership capacity on the RAA Board, where I focused on peer advocacy and organizational health.
Education
Masters of Science in Digital Marketing
February 2025-February 2026
Universidad Complutense de Madrid
Authored award-winning fourth place thesis focused in web design, SEO and social media.
Find my Thesis Here
Bachelors of Science in Psychology, & Minor in Studio Arts
August 2020 - May 2024
College of Charleston
Specialized in Cognition and Human Behavior to apply psychological principles to consumer engagement and digital strategy.
Awarded cover art placement for Miscellany Magazine (2023) and selected for exhibition at the Halsey Institute of Contemporary Art (Young Contemporaries 2024).
Additional Education
Certification in Digital Marketing
February 2025
HubSpot
Certification in Google Search & Creative Ads
June 2025
Certification in Apple Ads
August 2025
Apple
Languages
Spanish
Native
English
Native
French
Intermediate
Skills
Digital Marketing
Personal Branding
Wordpress
Wix Website Editor
Google Analytics
SEO
SEM
Google Ads
SEO
Screaming Frog
Sistrix
Excel
PageSpeed Insights
Schema Mark Up
Content Creation
Canva
Capcut
Adobe: Photoshop, Lightroom Classic, Illustrator, Premier Pro & Creative Cloud
Social Media
Personal Branding
TikTok
Meta Business Suite
TikTok Studio
Hashtag Search
Interpersonal
Public Relations
Teamwork
Time Management
Effective Communication
Organization
Flexibility